MurraySwift & Associates

MurraySwift & Associates

Categories

Consultants

About Us

MurraySwift & Associates is the execution layer for owner-operated companies and well-capitalized startups, based in Traverse City, Michigan.

You know things could work better. You just cannot see where to start. We diagnose how the business actually operates and where the money is, put a plan on paper, rebuild what leaks, and stay through the work, inside the company, not from a deck.

What we do: Operating Profit Diagnostic (about a month) leading to a Profit Acceleration Report; Profit Architecture to rebuild leaks in diagnostic order with 30/60/90 review; service orchestration and governance; AI discovery, planning, and implementation; standing engagement.

Industries: healthcare, insurance, energy, cannabis, manufacturing, distribution, CPG, retail, SaaS/tech, startups.

Discovery hour is free. Book at https://murray-swift.com or email elliot@murray-swift.com.

Highlights

  • MurraySwift & Associates: Profit Architecture for growing companies across Northern Michigan.
  • Operating Profit Diagnostic that produces a Profit Acceleration Report: leaks, value, and fix order.
  • Operators who have scaled a regulated manufacturer from 0 to $75M with 100+ employees.
  • Diagnose. Design. Install. Stay through the work inside the company, not from a deck.
  • Free Owner’s Operating Playbook and discovery booking at murray-swift.com.

Rep/Contact Info

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View Personal Bio
Elliot Swift
Founder & Principal